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Course website for USC Online Communities (APOC) CMGT 538
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Research Process for Online Health Support

May 01, 2010

This deck highlights the research process I went through to discover whether or not an idea I have for an online community already exists. I made use of Google AdWords to search for keywords relating to my topic, and Quantcast to find traffic and demographic information on related websites. I also brainstormed about possible marketing strategies as well as the type of advertisements I found relevant to my topic.

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